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German type and book designer Jan Tschichold (1902-1974) revolutionized modern
typography through his bold, asymmetrical designs and use of sanserif
typography, both inspired by the work of the Bauhaus. He proclaimed his new
design philosophy through a series of articles and books, including Die neue
Typographie, published in Berlin in 1928. His international renown came
largely as a result of his redesign of Penguin's entire series of paperback
novels just after World War II. Any graphic designer practicing today owes a
debt to Tschichold's innovation.
Jan Tschichold: A Life in Typography offers a concise biography of
Tschichold, accompanied by numerous examples of his vast body of work. It serves
as an introduction to Tschichold for those who are unfamiliar with his
influential style, yet for the experienced designer it is an excellent
collection of the wide range of his designs.
Ruari McLean's books on graphic design include Modern Book Design (1958) and
Typographers on Type (1995). He is also the translator of Tschichold's The
New Typography and the author of various books on Tschichold's work.
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